The Satori Method · Brand strategy workshop for founders and CEOs

A clear brand, built from the person who built the business.

Three stages, each answering one question. Who are you? How are you showing up? What should you do next? Start with the Foundation, then go further when you're ready.

How it works

Your brand isn't invented. It's excavated.

Most branding starts with someone else's ideas about you. The Satori Method starts with yours, and four principles shape every stage.

01

The answers already exist

Your story, values and the people you serve best are already in you. My job is to ask the questions that bring them out.

02

Your words, not mine

Everything is built from what you actually said, quoted and structured, so it sounds like you from the first draft.

03

Wrong beats blank

I hand back a complete draft for you to correct. It's faster, and it surfaces what really matters to you.

04

Built to be used

Everything lands in one Brand Foundation Hub, with AI-ready files your team, agencies and tools can work from.

The three stages

See, Align, Act.

SeeWho are you, and who do you serve?

Foundation · 1 to 2 weeks

A two-hour workshop on your origin, values, audience and voice. I structure what you said, we refine it together on a 30-minute realignment call, and I present your finished Brand Foundation Hub.

Explore the Foundation →
  • Brand Foundation Report and positioning
  • Ideal client avatars
  • Client transformation framework
  • Brand voice guide and visual notes
  • Private Brand Foundation Hub and AI-ready files
AlignHow are you showing up today?

Roadmap · 3 to 4 weeks

A two-part workshop on how people find you, understand you and decide to buy. First what exists today, then what we'd build. You leave with a map of your customer journey and where it breaks.

Explore the Roadmap →
  • Customer journey audit
  • Offer, website, content and email review
  • Funnel and conversion gaps
  • Messaging aligned to your Foundation
ActWhat should you do next?

Momentum Plan · 8 to 10 weeks overall

One recommendation, not six. Three priorities, each with a number, a date and an owner, and a straight answer on who does the work: you, your team, AI, or me.

Explore the Momentum Plan →
  • 90-day marketing plan
  • Clear owners for every priority
  • Follow-up snapshot at three months
  • Option to partner on implementation
Who it's for

Founders and CEOs with something to say, and several people saying it for them.

  • You lead a growing company and are building, or newly leading, a team
  • You already have a voice: talks, content, a podcast, a book
  • You work with agencies, freelancers or AI tools that need briefing
  • You're about to invest in a website, a launch, PR or a rebrand

The depth of Johan's knowledge across all aspects of digital marketing is impressive, but what really sets him apart is his ability to help you uncover and authentically express your brand's unique story. We felt so seen and understood, like, "he really gets us!" He helped us to realize our vision before bringing it to life beautifully. It couldn't have been a smoother, more seamless process.

Adriann McCormick, Owner, Rusty Hawk Studio
Next step

See if the Satori Method is right for you.

A 15-minute call to hear where you are and where you're heading. If it's a fit, we'll book your Foundation workshop. If it isn't, I'll tell you, and point you somewhere better.

Rather just email? Write to me directly at johan@satoristudio.online.